Along with creating the Northumberland Seafood brand, Enspire also created the brand for the Creel Fish club, a fish box scheme in which fish lovers can sign up to and receive a sample of the latest catch that week. Enspire also under took the website design and build for Northumberland Seafood, where the public can find out about and keep up to date with the initiative. In built into the website is an online shop where fish lovers can buy some of the coastlines well known species such as Craster Kippers and Lindisfarne Oysters as well as sign up to the Creel Club fish box scheme.